In software, when something goes wrong, you push a patch. In hardware? Oooph. You're dealing with big headaches and huge costs. Thankfully, my guest today — Kishore Subramanian — is using AI to transform the way physical products get built for the better.
Kishore:
• Is CTO of Propel Software, a Bay Area company that combines product data with agentic AI to make the production of physical hardware (including high tech and medtech devices) as seamless as possible.
• Prior to Propel, held senior engineering roles at Google, where he worked on Google Assistant, so he has particularly rich experience with agent development.
• Holds a degree in electronics, computers and process control… as well as a 200-hour yoga-teaching certificate!
In this episode, Kishore covers:
• How product lifecycle management (PLM) is the system that takes a physical product from concept all the way to the customer and beyond.
• How AI agents can review engineering change orders — the hardware equivalent of pull requests — to flag risks, compliance gaps, and downstream impacts before they become expensive problems.
• How Propel built their AI platform, Propel One, on top of Salesforce's Agentforce 360 Platform, which gave them security, governance, data infrastructure, and a reasoning engine out of the box, allowing them to ship in about six months.
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